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Intuit · 2020 – 2025

Designing across QuickBooks Online

As a Design Manager at Intuit, I led product design across QuickBooks Online Inventory, Payroll, Commerce, and invoicing — and built and scaled the design team behind it.

RoleDesign Manager · design strategy, end-to-end product design, research
SurfacesInventory · Payroll & Direct Deposit · Commerce · Invoicing
ScopeUS & Canada · Bengaluru

QuickBooks helps millions of small businesses and accountants run their day-to-day. My teams owned some of its most-used surfaces, where the design challenge is making dense business data and multi-step workflows feel simple for expert users.

The work spanned design strategy, end-to-end product design, and the research behind it — reframing problems with product metrics, mapping journeys, and shipping across global teams. A sample of that work is below.

Inventory

QuickBooks Online Inventory

An at-a-glance home for inventory — stock status, sales and purchase orders, top-selling products, and AI-assisted reorder powered by Intuit Assist.

QuickBooks Online Inventory overview dashboard
Inventory overview — stock status, open sales & purchase orders, top products, and reporting in one place.
Inventory — stock levels, low-stock alerts, and automated reorder
Staying on top of stock — low-stock alerts and automated reorder for recurring jobs and demand spikes.

Invoicing & Commerce

Invoicing, shipping & commerce

Connecting invoicing to shipping — so businesses can create an invoice, buy a discounted carrier label, and track it without leaving QuickBooks.

Invoice editor with integrated print-and-ship
Invoice editor — line items with an integrated print-and-ship label flow.
Commerce — the shipping landing experience
Commerce — the shipping entry point: buy and print labels with discounted USPS, FedEx and UPS rates.
Selecting a mail service and comparing carrier rates
Comparing carrier rates per package.
Shipment and package details before buying a label
Shipment and package details before buying a label.

Payroll & Direct Deposit

Payroll onboarding & Direct Deposit

Mapping the payroll-activation journey and redesigning Direct Deposit activation to help more businesses connect their bank and start paying employees.

Employee onboarding journey map — current vs proposed
Employee onboarding — the current journey vs. a proposed one that surfaces direct deposit earlier.
Direct Deposit activation steps
Direct Deposit activation — business, principal officer, and bank-account steps.
Connecting a bank account, instantly or manually
Connecting a bank account — instantly or manually.